Creative Direction + Advertisement created by G2
Contracted by G2 to create a launch video for their new product G2 Market Intelligence. The goal was to create a hype video highlighting the new services and functionality of the software that would allow their clients to gain a leg up on their competitors. Ultimately helping to identify movement in the market, unwrapping product perception, discovering where you are winning and losing, and other live market trends.
Creative Direction + Advertisement created by G2